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Digital Asset Holdings

Digital Asset (or Digital Asset Holdings, LLC), a software company, develops and builds distributed ledger technology solutions for the financial services industry. Its software maps business logic and legal processes to cryptographic signature flows, as well as commits transactions to private or public distributed ledgers or traditional databases depending on the requirements of the use case. The company offers its software for various market segments, such as loans, securities, derivatives, and foreign exchange. It serves various customers, including banks, dealers, exchanges, central securities depositories, custodians, central clearing counterparties, and other critical infrastructure providers worldwide. Digital Asset has strategic partnerships with Accenture, Broadridge, and PwC. The company was founded in 2014 and is based in New York, New York with additional offices in San Francisco, Tel Aviv, Budapest, and London.[1]

Digital Asset
Industry Blockchain
Headquarters New York City, United States
Area served

In March 2015 the company appointed Blythe Masters as CEO.[2][3][4][5][6]

In September 2015 the company software was used in the US$5 million initial public offering of Pivit, a gaming company.[7][8]


In June 2015 the company acquired blockchain technology companies Hyperledger (not to be confused with the Linux Foundation's Hyperledger project) and Bits of Proof.[9] On June 25, 2015 the Moneybeat column from The Wall Street Journal wrote that the "acquisition of HyperLedger might raise eyebrows in the bitcoin community, where there is aversion to the idea that Wall Street might co-opt blockchain technology and strip it of its decentralized nature."[10]

In October 2015 the company acquired the blockchain technology company BlockStack.[11][12][13]

In December 2016, the company published a non-technical whitepaper, providing an overview of their platform.[14]


  1. ^ "Digital Asset Holdings, LLC: Private Company Information - Bloomberg". Retrieved 2017-01-14. 
  2. ^ Michael J. Casey (11 March 2015). "Ex-J.P. Morgan CDS Pioneer Blythe Masters To Head Bitcoin-Related Startup". The Wall Street Journal. 
  3. ^ "Derivatives Pioneer Blythe Masters Tackles Digital Currency". Institutional Investor. 
  4. ^ "Swaps Pioneer Masters to Lead Virtual-Currency Startup". 11 March 2015. 
  5. ^ "Masters joins cryptocurrency start-up". Financial Times. 
  6. ^
  7. ^ Sarah Krouse. "Pivit Raises $5 Million With Help of Blythe Masters-Led Start-Up". WSJ. 
  8. ^ "Ditial Asset Holdings' CEO, Blythe Masters, unveils bitcoin security for Pivit". New York Business Journal. 9 September 2015. 
  9. ^ Andrew DeSantis. "Blythe Masters’ Digital Asset Holdings Acquires Hyperledger and Bits of Proof". Bitcoin Magazine. 
  10. ^ Sarah Krouse. "Blythe Masters Quick Off the Block With Startup Buys". WSJ. 
  11. ^ "Blythe Masters' firm buys blockchain start-up". 
  12. ^ "Digital Asset Holdings CEO, Blythe Masters, enters rapidly growing blockchain app space". New York Business Journal. October 29, 2015. 
  13. ^ "Digital Asset Holdings to Acquire Blockchain Startup Blockstack". CoinDesk. 
  14. ^ "Digital Asset Holdings lifts the lid on blockchain architecture in 'non-technical' whitepaper". Finextra Research. 7 December 2016. Retrieved 15 December 2016. 

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