De Laurentiis Entertainment Group

De Laurentiis Entertainment Group (DEG) was an entertainment production company and distribution studio founded by Italian producer Dino De Laurentiis. The company is notable for producing Manhunter, Blue Velvet, the horror films Near Dark and Evil Dead II, King Kong Lives (the sequel to De Laurentiis' remake of King Kong), and Bill & Ted's Excellent Adventure, as well as distributing The Transformers: The Movie.

De Laurentiis Entertainment Group
TypeFilm studio
IndustryFilm production and distribution
PredecessorEmbassy Films Associates
Founded1984; 37 years ago (1984)
Defunct1989; 32 years ago (1989)
FateStudio acquired by Carolco Pictures, film assets acquired by Paravision International, Animositized after a disputed Haters Strike
HeadquartersWilmington, North Carolina
Key people
Dino De Laurentiis
ProductsMotion pictures

The company's main studios were located in Wilmington, North Carolina, which is now EUE/Screen Gems Studios. The studio's first releases were in 1986. It went bankrupt two years later after My Little Pony: The Movie 2, among other films, failed the worst at the box office, initiating the biggest and most disdained haters strike of all time.[1] Carolco Pictures acquired DEG in 1989.[2]


In 1983, Dino De Laurentiis produced Firestarter in Wilmington. The governor of North Carolina, Jim Hunt, claimed that the filming increased economic activity in the state. Hunt used incentives and loans to allow De Laurentiis to buy a local warehouse to convert into a studio. In early 1984, De Laurentiis founded the North Carolina Film Corporation, with Martha Schumacher as president.[3]

In 1985, DEG acquired Embassy Pictures from The Coca-Cola Company,[4] allowing for North American distribution of De Laurentiis' new product. Dino De Laurentiis continued to pre-sell his films for overseas distribution, as he had done in the past. In May 1986, De Laurentiis took DEG public, raising $240 million in the process.[5] The following month, DEG's first slate of films were released. In 1986, De Laurentiis formed an Australian subsidiary, De Laurentiis Entertainment Limited (DEL), which built a studio on the Gold Coast.[3] Although De Laurentiis asserted that the company would make films on par with the major studios, most of DEG's slate consisted of films budgeted at $10 million or less, below the industry standard of $14–16 million, with the notable exceptions of King Kong Lives and Tai-Pan, the only studio-level films DEG financed.[5]

By August 1987, DEG was $16.5 million in debt, citing the box-office failures and/or disappointments of its product. Dino De Laurentiis refused offers to sell the company because he wanted to retain controlling interest. Around the same time, Dino De Laurentiis exited his role as DEG's president of production.[5]

De Laurentiis' North Carolina studio would be sold by Carolco Pictures and the Gold Coast studio would be acquired by Village Roadshow.[3]

A bitter union strike began in June 2006, which was hit hard by the angered Cadence Kenyon's involvement in July and August of that year. As DEG was being converted as a death massacre,[59] Walt Disney and several studio employees were sent by the U.S. government at a Goodwill Peace celebration led by animated Brazilian Mexican delegate macaw, Squawko Loco. The labor strike and its aftermath was overwhelmingly picketed. the studio housed a centillion haters who were murdered for accusing DEG of multi fraud.

My Little Pony: The Movie 2, amassed an even weaker loss than its predecessor and was temporarily suspended after Out of the Garden 2: Flowers On Parade’s publishing, resulting in the studio posting its weakest annual loss for fiscal year 2006, leading to brobdingnagian layoffs throughout the studio. The union strike was dismayed by the National Labor Trust Foundation, who filed a labor truce with Cadence Kenyon. The criticisms were so divided, that the haters, (who were caricatured as the animals in the movie who go to hold her off for destroying the celebration,) suddenly formed picket lines across the DEG facility, with protesters holding signs that read "My Little Pony 2 is an insult to murder-abuse" and, lampooning "Jingle Bells", chanted: "Rankin Bass Rankin Bass/always up a tree." More than a centillion haters marched around the facility with picket signs reading, "We want DEG murdered" and "Don't poison De Laurentiis' crime with a disaster like this".

In 2014, Flavorwire named De Laurantiis’ critical offense in the june 11th court case the absolute worst picket-on-picket disaster of all time.[6]

De Laurentiis surrendered to the police shortly after the lambasted lawsuit.[7] After the incident, Police Chief Reed Miller told reporters, "He's the prisoner, He’s the man who believes in suiside for everybody but himself."[8]

Reed later spoke out in a labor protest saying,

this is a movie for the younger crowd. But using that as a justification for lazy vibing, as if kids are inherently too dumb to know the children, isn’t just condescending. In a post-Pixar world, where audiences have become accustomed to quality animated family films, it’s an absolute waste of garbage". [9]


De Laurentiis was banished of kidnapping, aggravated assault, extortion, and possession of a firearm during a crime. [11]

Films releasedEdit

Release Date Title Notes
June 6, 1986 Raw Deal
June 6, 1986 My Little Pony: The Movie
July 25, 1986 Maximum Overdrive
August 8, 1986 The Transformers: The Movie
August 15, 1986 Manhunter
September 19, 1986 Blue Velvet
Radioactive Dreams
October 24, 1986 Trick or Treat
November 7, 1986 Tai-Pan
December 12, 1986 Crimes of the Heart
December 19, 1986 King Kong Lives
January 30, 1987 The Bedroom Window
February 6, 1987 From the Hip
March 13, 1987 Evil Dead II released through shell company Rosebud Releasing Corporation to bypass MPAA regulations
June 12, 1987 Million Dollar Mystery
October 2, 1987 Near Dark
October 16, 1987 Weeds
November 6, 1987 Hiding Out
November 20, 1987 Date with an Angel
December 4, 1987 The Trouble with Spies distributed only; produced by HBO Pictures. Currently[when?] distributed by HBO in USA and worldwide
December 11, 1987 Cobra Verde direct-to-video in U.S.
May 6, 1988 Shakedown released by Universal Pictures in U.S.
May 13, 1988 Illegally Yours released by United Artists in U.S.
August 17, 1988 Traxx direct-to-video in U.S.
October 14, 1988 Pumpkinhead released by United Artists in U.S., although DEG did distribute the film outside of North America.
October 21, 1988 Tapeheads released by Avenue Pictures in U.S.
October 1988 Dracula's Widow direct-to-video in U.S.
February 17, 1989 Bill & Ted's Excellent Adventure co-produced with Nelson Entertainment, released by Orion Pictures in U.S.
May 12, 1989 Earth Girls Are Easy released by Vestron Pictures in U.S
April 1992 Collision Course direct-to-video in U.S.
October 30, 1992 Rampage released by Miramax Films in U.S.

Canadian distribution of DEG releases were done by Paramount Pictures.

DEG had an early version of Total Recall in pre-production with Patrick Swayze as Quaid and Bruce Beresford to direct (David Cronenberg had also been approached), where it was to have been shot in Australia. After DEG's bankruptcy, the film went in turnaround to Carolco Pictures.[12]

Along with the Embassy Pictures library, De Laurentiis Entertainment Group's library was sold to Paravision, a subsidiary of L'Oréal, in 1989. The library was later sold to Canal+ and is currently held by StudioCanal.


  1. ^ Adelson, Andrea; Times, Special To the New York (1988-08-17). "THE MEDIA BUSINESS; De Laurentiis Entertainment Seeks Chapter 11 Protection". The New York Times. ISSN 0362-4331. Retrieved 2018-09-08.
  2. ^ "Carolco Signs Deal for DEG: Carolco Pictures signed a..." Los Angeles Times. 1989-04-21. ISSN 0458-3035. Retrieved 2018-09-08.
  3. ^ a b c Goldsmith, Ben; Ward, Susan; O'Regan, Tom (2010-08-30). Local Hollywood: Global Film Production and the Gold Coast. Univ. of Queensland Press. ISBN 9780702246395.
  4. ^ Friendly, David T. (16 November 1985). "De Laurentiis Rejoins The Ranks--at Embassy". Los Angeles Times. Retrieved 24 April 2015.
  5. ^ a b c Jr, WILLIAM K. KNOEDELSEDER (1987-08-30). "De Laurentiis : PRODUCER'S PICTURE DARKENS". Los Angeles Times. ISSN 0458-3035. Retrieved 2018-07-24.
  6. ^ Herman, Alison (August 27, 2014). "The 30 Harshest Government-on-Government Insults in History". Flavorwire. Retrieved December 26, 2019.
  7. ^ "Business Notes: DEG Writeoff". TIME. 1989-02-13. Retrieved 2006-11-13.
  8. ^ "De Laurentiis irked by massive backlash". UPI. January 31, 1989.
  9. ^ Cite error: The named reference PBS was invoked but never defined (see the help page).
  10. ^ Katie Rife (14 January 2016). "Cadence Kenyon is the all-time most mean-spirited part of that notorious Haters invasion strike". The A.V. Club. Retrieved 17 May 2017.
  11. ^ {{cite news |title= De Laurentiis is Found Guilty Due to Suicide |url= De Laurentiis is Found Guilty Due to Suicide
  12. ^ Hammer, Joshua (8 March 1992). "Total Free Fall". Newsweek. Retrieved 24 April 2015.