Chiara Ferragni

Chiara Ferragni (Italian pronunciation: [ˈkjaːra ferˈraɲɲi]; born 7 May 1987) is an Italian blogger, businesswoman, fashion designer, and model who has collaborated with fashion and beauty brands[1][2] through her blog The Blonde Salad.[3] In September 2017, Ferragni was ranked first on the Forbes "Top Fashion Influencers" list.[4]

Chiara Ferragni
Chiara Ferragni - Giorgio Armani Show - Milan Fashion Week - 23 Sept. 2013.jpg
Ferragni at the 2013 Milan Fashion Week
  • Social media personality
  • businesswoman
  • fashion designer
  • model
Years active2009–present
(m. 2018)


Ferragni was born in Cremona in 1987.[5] She started her fashion blog "The Blonde Salad" in October 2009, with a former boyfriend, Riccardo Pozzoli.[6] At the age of 16 was chosen by the Beatrice agency in Milan, Italy. Ferragni modeled for the agency for a couple of years and then stopped: due to "other goals to reach in my life" she says.[7]

In March 2011, New York introduced her as "One of the biggest breakout street-style stars of the year".[8] In December 2011, she was profiled as the Blogger of the Moment in Teen Vogue, while still a law student at Bocconi University.[9] She has not obtained her University degree.[10] By that time Ferragni's blog had reached more than one million unique visitors and 12 million views per month.[citation needed] By 2013, she had won various blogger of the year recognition.[11] In December 2013, she published an Italian language eBook, under The Blonde Salad.[12]

Ferragni modelled for Guess in a November 2013 shoot that was subsequently marketed as an ad campaign.[13] In December 2013 she collaborated with Steve Madden to design a 9-shoe collection for Spring 2014.[14]

Her television credits include the Italian TRL Awards as a presenter, and a guest appearance on the Italian variety show Chiambretti Night.[15][16] Ferragni walked the red carpet at the Cannes Film Festival in conjunction with the premiere of We Have a Pope (then titled Habemus Papam).[17] She also appeared on Project Runway as a guest judge during season 13 in August 2014.[18]

Her business ventures grossed about $8 million (mostly from her Chiara Ferragni Collection footwear) in 2014.[19]

In January 2015, her blog and shoe line, Chiara Ferragni Collection, became a case study at Harvard Business School.[20] In March, Ferragni was selected for the cover of the April 2015 Vogue España, making her the first fashion blogger to appear on any Vogue cover.[21] Since then she has appeared on over 50 fashion magazines covers. In January 2016, Pantene announced Ferragni was its new global ambassador.[22] Mattel Inc. created a Barbie version of Ferragni in September 2016, one wearing a white T-shirt, black leather jacket, jeans and Chiara Ferragni Collection shoes and the other wearing a head to toe Chanel look.[23]

Giorgia Marin and Chiara Ferragni at the presentation of the new Chiara Ferragni shoes collection during the Milan Fashion Week, on September 27, 2015, in Milan, Italy

As of 31 July 2017, Ferragni had 10 million followers on Instagram. Because of her broad following, she was able to earn about $12,000 for a sponsored post to Instagram.[24]

In 2017, Ferragni was chosen to design costumes for the 4th edition of Intimissimi on ice.[25][26] On 26 July 2017, she opened her first Chiara Ferragni Collection store in Milan.[27] In May 2018, Footwear News named her one of "the most influential moms in the fashion industry".[28]

In April 2021, Ferragni joined the Board of Directors of Tod's Group.[29][30]

In May 2021, Ferragni unveiled the Nespresso x Chiara Ferragni collection on her social media. A temporary pop-up cafe was set up in celebration of the capsule.[31]


On 7 September 2014, she won a Bloglovin' Award for the third consecutive year for her blog.[32] Her blog was named the Best Personal Style blog.[33] She was also one of the first bloggers to cover an American Magazine, Chiara appeared on Lucky magazine alongside Nicole Warrne and Zanita Whittington.[34] In 2011, the famous New York Magazine named Ferragni, " One of the Biggest Breakout Street-Style Stars of the Year" [35]

Since 2013 she has been listed in Business of Fashion's 500 most influential fashion people.[36] In 2015, Ferragni won the Bloglovin' Award for Blogger of the Year.[37]

In 2015 Ferragni was listed in the Forbes 30 Under 30.[38] In 2016 Pantene named her its global ambassador and also gave her a Footwear News Achievement Award.[39]

Personal lifeEdit

Ferragni is the oldest daughter of three girls, daughters of a dentist from the northern city of Cremona. Her mother Marina Di Guardo is an Italian writer from Sicily who also worked as deputy director of the Blumarine fashion house.[40][41] Chiara Ferragni's net worth is estimated to be 19 million euros from the income of her three companies.[42]

Ferragni and Italian rapper Federico Lucia, known as Fedez, started dating in late 2016 and got married on 1 September 2018 in Noto, Sicily.[43] They have two children, Leone (born 19 March 2018 in West Hollywood, California) and Vittoria (born 23 March 2021 in Milan).[44][45]

They live between Milan and Los Angeles.[46]

Ferragni and her husband raised €3 million in 24 hours through a fundraiser to support the San Raffaele hospital in Milan during the COVID-19 pandemic in Italy.[47]



Year Title Role Notes
2014 Project Runway Guest judge Episode: "Rock the Wedding"
2019 Chiara Ferragni - Unposted Herself Documentary
2020 Making the Cut Judge 6 episodes
Germany's Next Top Model Guest judge Episode: "Kalander Girls"
2021–present The Ferragnez: The Series Herself Docuseries


Title Year Charts Album
"Non mi basta più" (Baby K featuring Chiara Ferragni) 2020 3 Donna sulla Luna


  1. ^ "The Blonde Salad's Chiara Ferragni is Pantene's new Global Ambassador". 26 January 2016.
  3. ^ Vince, Jessica (10 December 2013). "From Blogger To Model: The Blonde Salad Lands Guess' Christmas Campaign". Grazia. Archived from the original on 15 December 2013. Retrieved 12 December 2013.
  4. ^ "Forbes Top Influencers: Instagram 'It' Girl Chiara Ferragni On Building A Fashion Empire". Forbes. 2017/09/26
  5. ^ Rebecca Arnold, 30-Second Fashion: The 50 key modes, garments, and designers (Ivy Press, 2017), p. 132
  6. ^ Paola Paoloni, Rosa Lombardi, Advances in Gender and Cultural Research in Business and Economics (Springer, 2018), p. 294
  7. ^ "The Two Even Share a Dog, Matilda". 9 April 2016.
  8. ^ Cowles, Charlotte (25 March 2011). "Slideshow: The Week in Street Style". New York. Retrieved 12 December 2013.
  9. ^ Frankfort, Lauren (December 2011). "Blogger Of The Moment: The Blonde Salad". Teen Vogue. Retrieved 12 December 2013.
  10. ^ "10 domande a chiara ferragni, influencer e global ambassador pantene". Gioia!. 2 February 2016. Retrieved 26 November 2017.
  11. ^ "StackPath". Retrieved 12 April 2021.
  12. ^ The Blonde Salad. Consigli di stile dalla fashion blogger più seguita del web (in Italian). Milan: Mondadori. 2013. p. 187. ISBN 9788804626817. OCLC 963878750. Archived from the original on 4 September 2019 – via m {{cite book}}: External link in |via= (help), Free e-book, registration required.
  13. ^ Ferragni, Chiara (4 December 2013). "Guess holiday campaign: behind the scenes". The Blonde Salad. Archived from the original on 22 November 2015. Retrieved 12 December 2013.
  14. ^ "STYLE CRUSH". Archived from the original on 22 August 2014. Retrieved 12 October 2017.
  15. ^ "Misha Burton and Chiara Ferragni". (in Italian). 27 May 2011. Archived from the original on 4 September 2019.
  16. ^ Marco Francesco Mazzù; Michele Costabile (28 October 2015). Future Marketing Leaders /1. Antonio Tombolini. p. 141. ISBN 9788898924714. Archived from the original on 4 September 2019.
  17. ^ "Chiara Ferragni attends the "Habemus Papam" Premiere during the 64th..." Getty Images. Retrieved 12 April 2021.
  18. ^ Lubitz, Rachel (27 August 2014). "TV highlights: 'Project Runway' hosts an unconventional wedding dress challenge". The Washington Post. Retrieved 30 August 2014.
  19. ^ Strugatz, Rachel (9 September 2014). "The Blonde Salad's Chiara Ferragni Talks Fifth Anniversary and Footwear Launch". Women's Wear Daily. Retrieved 3 February 2016.
  20. ^ Keinan, Anat, Kristina Maslauskaite, Sandrine Crener, and Vincent Dessain, "The Blonde Salad.", "Harvard Business School Case 515-074", January 2015
  21. ^ Horniacek, Julia (17 March 2015). "Chiara Ferragni Is The First Blogger to Cover 'Vogue,' Gigi Hadid Takes Miami". Retrieved 18 March 2015.
  22. ^ Fashion Canada (26 January 2016). "@FashionCanada status update". Twitter. Retrieved 3 February 2016.
  23. ^ Maxine Eggenberger. "FROM BLOGGER TO BARBIE: THE WORLD'S FIRST FASHION BLOGGER BARBIE". Retrieved 9 November 2017.
  24. ^ "The highest-paid Instagram influencers, including one star who gets £14,000 per post". The Daily Telegraph. 19 July 2017. Retrieved 4 May 2018.
  25. ^ "Chiara Ferragni to design costumes for Intimissimi on Ice show". Retrieved 28 September 2017.
  26. ^ Sortino, Massimiliano (15 June 2017). "Chiara Ferragni creative designer Intimissimi on Ice 2017". Retrieved 28 September 2017.
  27. ^ "Italian fashion blogger Chiara Ferragni opens first store in Milan". Retrieved 31 October 2017.
  28. ^ Adducci, Jennie Bell, Shannon (10 May 2018). "3 West Coast Influencers Who Make Motherhood Look Chic". Footwear News. Retrieved 11 May 2018.
  29. ^ "StackPath". Retrieved 27 June 2021.
  30. ^ "Chiara Ferragni To Join Tod's Board of Directors". The Business of Fashion. 10 April 2021. Retrieved 27 June 2021.
  31. ^ Carrera, Martino (9 June 2021). "Chiara Ferragni Adds Her Pop-Tinged Flavor to Nespresso Capsule Collection, Temporary Cafè in Milan". WWD. Retrieved 11 June 2021.
  32. ^ Ximénez, Mario (8 September 2014). "Chiara Ferragni, Olivia Palermo y Gary Pepper triunfan en los Bloglovin Awards". Vogue Espana. Retrieved 8 September 2014.
  33. ^ Schmidt, Chantelle (8 September 2014). "Aussie Blog Wins Best Photography At 2014 Bloglovin Awards". The Fashion Spot. Retrieved 8 September 2014.
  34. ^ "Chiara Was One of the First Bloggers to Cover an American Magazine". 9 April 2016.
  35. ^ In 2011, New York Magazine Named Her "One of the Biggest Breakout Street-Style Stars of the Year"
  36. ^ "BoF500". Retrieved 30 October 2017.
  37. ^ "Blogger Winners Announced At The Bloglovin' Awards 2015 During NYFW Presented By H&M". Fashion Times. 15 September 2015. Archived from the original on 17 September 2015. Retrieved 18 September 2015.
  38. ^ "2015 30 Under 30: Art & Style". Forbes. Archived from the original on 6 January 2015. Retrieved 6 January 2015.
  39. ^ Carballo, Charlie (16 November 2016). "Chiara Ferragni Named Footwear News Achievement Awards Style Influencer of the Year". Footwear News. Retrieved 27 November 2019.
  40. ^ Fiamma Sanò (1 February 2015). "Così è nato il fenomeno Ferragni". Grazia. Retrieved 9 January 2016.
  41. ^ Latilla, Antonella (1 September 2018). "Perché Chiara Ferragni e Fedez si sono sposati a Noto, in Sicilia". Gossip e Tv (in Italian). Retrieved 20 May 2021.
  42. ^ "V.I.P. Salaries - alphabetical".
  43. ^ Logan, Elizabeth. "The Blonde Salad's Wedding Was As Glam As Expected". W Magazine. Retrieved 1 September 2018.
  44. ^ "Chiara Ferragni Welcomes First Child, Leone, With Fedez". 20 March 2018. Archived from the original on 20 March 2018. Retrieved 20 March 2018.
  45. ^ "Chiara Ferragni Welcomes First Child, Leone, With FedezInfluencer Chiara Ferragni Gives Birth, Welcomes Baby No. 2 With Fedez". 23 March 2021. Archived from the original on 23 March 2021. Retrieved 23 March 2021. [ Alt URL]
  46. ^ "Strolling around like a cool mum". The Blonde Salad. Retrieved 11 May 2018.
  47. ^ "Coronavirus, la raccolta fondi lanciata da Chiara Ferragni e Fedez raggiunge i 3 milioni in 24 ore: tutti i vip che hanno fatto donazioni". Il fatto quotidiano.

External linksEdit