Brannon Masculinity Scale
The BMS has the following scales:
- Avoiding femininity (16 items)
- Concealing emotions (16 items)
- Being the breadwinner (15 items)
- Being admired and respected (16 items)
- Toughness (16 items)
- The male machine (16 items)
- Violence and adventure (15 items)
All 110 items of the inventory consist of sentences anchored with a male noun (e.g. "A man always deserves the respect of his wife and children"). All items are rated on a 7-point Likert Scale from "strongly disagree" to "strongly agree".
Apart from this full 110 item form, a shorter 58 item form of the BMS exists and scores on this scale are highly correlated with those on the full scale (r=.89).
The BMS has the advantage of assessing attitudes towards masculinity without comparison to women and includes a broad range of masculinity standards, while it has the disadvantage of not assessing other attitudes e.g. towards male privilege or sexuality.
- Carole A. Beere (1990). "Gender Roles: A Handbook of Tests and Measures". pgs. 437-440.
- Brannon, R., Juni, S. (1984). A scale for measuring attitudes about masculinity. Psychological Documents, 14, 6-7.
- Ronald F. Levant, William S. Pollack. "A New Psychology Of Men".
- Thompson, E. H., Grisanti, C., & Pleck, J. H. (1985). Attitudes toward the male role and their correlates. Sex Roles, 13(7-8), 413-427.
- Thompson, E. H., Pleck, J. H., & Ferrera, D. L. (1992). Men and masculinities: Scales for masculinity ideology and masculinity-related constructs. Sex roles, 27(11-12), 573-607.