Bluebird Photoplays

Bluebird Photoplays was an American film studio that distributed its films via Universal Pictures during the silent film era. It had a $500,000 studio in New Jersey.[1]

Ad for The Flashlight (1917)

Louise Lovely, an actress from Australia, was one of its stars.[2] Bluebird was a prestige brand for Universal and had a core of actors and directors including Lovely who worked for it.[3]

Louis B. Mayer invested in the studio.[4] M. H. Hoffman managed the company.[1]



  1. ^ a b "The Moving Picture World". 1916.
  2. ^ Delamoir, Jeannette (2004). "Louise Lovely, Bluebird Photoplays, and the Star System". The Moving Image. 4 (2): 64–85. doi:10.1353/mov.2004.0025.
  3. ^ "It was such a Lovely time". 2012-10-09.
  4. ^ "Reports of the United States Board of Tax Appeals". 1928.
  5. ^ "Bluebird Photo-Plays".