bTV Lady is a Bulgarian female-oriented television channel. Along with bTV, bTV Comedy, bTV Cinema and bTV Action and RING are part of bTV Media Group, owned by the US media conglomerate CME(owned by WarnerMedia/AT&T)(75%). The bulk of the program schedule of the channel comprises reality and talk show programs, Turkish and Latin American telenovelas, programs for health, beauty, home care, family and garden, American series, romantic films and local productions.
|Network||bTV Media Group|
|Slogan||"More for her"|
|Picture format||4:3, 16:9 576i (DVB)|
|Owner||CME (Central European Media Enterprises)(WarnerMedia/AT&T)|
|Sister channels||bTV, bTV Comedy, bTV Cinema, bTV Action, RING|
|Launched||28 January 2012|