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American Cheerleader

American Cheerleader is the first and largest national teen magazine dedicated to covering sideline and competitive cheerleading. It was founded in 1995 and is currently based in Memphis, Tennessee. Staff includes Editor-in-Chief Jackie Martin and Managing Editor Kim Conley.

American Cheerleader
Year founded1995
CompanyVarsity Spirit
CountryUnited States
Based inMemphis, Tennessee


Inspired by the popularity and competitive nature of cheerleading in the early 1990s, publishing executive Michael Weiskopf started a magazine to take advantage of its evolving culture. The first issue was published in New York in January 1995.

It was published by Lifestyle Ventures, LLC, and the first issue featured University of Maryland cheerleader Penny Ramsey, who went on to become a castaway in Thailand on the CBS show Survivor in 2002.[1] Special Collector’s Editions were produced in February 2005 and February 2010 to commemorate the magazine’s 10th and 15th anniversaries. Lifestyle Media, Inc. was acquired by Macfadden Performing Arts Media, LLC in 2006. Varsity Spirit bought the magazine in 2012.[2][3]


American Cheerleader covers training tips for stunting and tumbling, tryout advice, team building activities, beauty, fashion, fitness and how to balance schoolwork and cheer. All issues feature a Cheerleader of the Month, Spotlight Squad and Awesome Athletes.[4][5]

Cheerleader of the MonthEdit

Cheerleaders of the Month are recognized for their talent, academic achievement and community involvement.[6][7][8]

Cover and mediaEdit

Past celebrity covers have included Debby Ryan,[9] Erica Joy Allen, Krystyna Krzeminski, Kendall Jenner,[10] Heather Morris, Francia Raisa, Christina Milian, Kirsten Dunst, Mýa, Hilarie Burton, Ashley Tisdale, and Olivia Holt. American Cheerleader has also made its way into every sequel of the Bring It On films. features current cheer news and trends, training tips, featured athletes[11] and step by step videos of stunting, tumbling and cheer skills.[12]


  1. ^ "Penny Ramsey - IMDb." The Internet Movie Database (IMDb). Web. 20 Oct. 2010.
  2. ^ "American Cheerleader Sold to Varsity Spirit Corp". Retrieved 10 October 2014.
  3. ^ Varsity Spirit Corp. buys American Cheerleader magazine
  4. ^ McMurrin, Morgan. American Cheerleader. Macfadden Performing Arts Media. Web. 20 Oct. 2010.
  5. ^ "Royals featured in American Cheerleader magazine". Queens University of Charlotte. Retrieved 10 October 2014.
  6. ^ "Cheerleader Of Month Extras." American Cheerleader. Web. 20 Oct. 2010.
  7. ^ "UCF's Schierer Featured on Cover of American Cheerleader Magazine". Archived from the original on 2014-10-20. Retrieved 2014-10-10.
  8. ^ Ohio State Cheerleader Paige Edwards Needs Your Vote
  9. ^ Behind The Scenes: Debby Ryan's American Cheerleader Photo Shoot!
  10. ^ "Kendall Jenner's First Cover Shoot". E! Online. 27 April 2011. Retrieved 10 October 2014.
  11. ^ "PV alums featured in national magazine". The Quad-City Times. Retrieved 10 October 2014.
  12. ^ McMurrin, Morgan. American Cheerleader. Macfadden Performing Arts Media. Web. 20 Oct. 2010.

External linksEdit