Beijing Huaqi Information Digital Technology Co., Ltd,[1] trading as Aigo (stylized as aigo), is a Chinese consumer electronics company. It is headquartered in the Ideal Plaza (理想国际大厦; 理想國際大廈; Lǐxiǎng Guójì Dàshà) in Haidian District, Beijing.[2]

Beijing Huaqi Information Digital Technology Co., Ltd
Aigo
Native name
爱国者
Company typePrivate
IndustryConsumer electronics
Founded1993; 31 years ago (1993)
FounderFeng Jun (冯军)
Headquarters,
Area served
Worldwide
Key people
Feng Jun (President)
Products
  • Mobile Internet devices
  • digital storage
    (USB keys & hard drives)
  • portable media players
  • cell phones
  • digital cameras
  • solar power chargers
  • MP6
    (internet music platform)
  • educational products
ServicesDigital music
Subsidiariesover 20
Websiteaigo.com
aigo
Simplified Chinese爱国者
Traditional Chinese愛國者
Literal meaningPatriot
Transcriptions
Standard Mandarin
Hanyu PinyinÀiguózhě

History

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Beijing Huaqi Information Digital Technology Co Ltd (北京华旗资讯科技发展有限公司) is a consumer electronics manufacturer headquartered in Beijing.[3] It was founded by Féng Jūn, who is the current president,[citation needed] since 1993. The company initially produced keyboards.[1] aigo may be participating in a trend that sees Chinese nationals preferring to purchase locally produced durable goods.[4]

Products

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Aigo's products include MIDs, digital media players, computer cases, digital cameras, cpu cooling fans,[3] computer peripherals,[5]monitors and computer mouses.

Subsidiaries

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Aigo has 27 subsidiaries[6] and several R&D facilities.[5] An incomplete list of aigo's subsidiaries can be found here.

Aigo Music

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Established in 1993 and located in Beijing,[7] aigo Music operates a digital music service much like iTunes.[8] The first of its kind in China, it is, as of 2009, the biggest portal for legal downloading of music in the country.[8] Strategic partnerships with Warner Music,[9] EMI and Sony[10] allow a wide range of music to be offered at 0.99 yuan per song.[9][10]

Beijing aifly Education and Technology Co Ltd

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aigo set up this English as a Second Language brand with help from Crazy English founder Li Yang.[1][11]

Beijing aigo Digital Animation Institution

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An aigo subsidiary that specializes in 3D animated films.[12]

Huaqi Information Technology (Singapore) Pte Ltd

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Set up in October 2003,[13] it operates two official aigo outlet stores in Singapore.[14][15]

Shenzhen aigo R&D Co Ltd

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Established in 2006, this Shenzhen-based research and development facility focuses on the development of mobile multimedia software.[16]

Sponsorships

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Fernando Alonso's Vodafone McLaren Mercedes Formula One car sponsored by aigo

aigo is a sponsor of a number of sporting events, the majority involving automobile racing.[citation needed]

Motorsport

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aigo was an official partner of the Vodafone McLaren Mercedes Formula One team.[17]

As of 2008, aigo sponsored Chinese driver "Frankie" Cheng Congfu, in A1GP racing.[1][18]

aigo was an official partner of the 2007 race of champions, a racing competition that uses a variety of different vehicles.[19]

aigo was one of the sponsors of Bryan Herta Autosports during Indianapolis 500.[20]

Football

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aigo, as of 2009, had a global strategic cooperation effort with Manchester United.[21]

Notes

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References

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  1. ^ a b c d Go Aigo The Economist, Jul 31st 2008
  2. ^ "Contact Us Archived 2013-08-12 at the Wayback Machine." aigo. Retrieved on July 25, 2013. "aigo Digital Technology Co., Ltd. Add: 10-11th Floor, Ideal Plaza, No.58, West Road, North 4th Ring Road, Beijing, 100080, China" Chinese address Archived 2013-09-24 at the Wayback Machine: "北京市北四环西路58号理想国际大厦11层"
  3. ^ a b Brief Introduction to aigo Archived 2009-07-13 at the Wayback Machine aigo Official Site
  4. ^ China's new cultural revolution money.cnn.com, May 17, 2007: 5:53 AM EDT
  5. ^ a b Brief Introduction to aigo Archived 2009-07-13 at the Wayback Machine aigo Official Site
  6. ^ INTERVIEW-China's Aigo to focus on digital camera market; ops reach breakeven quamnet.com, 05 Sep 2008, Xinhua Newsfeed
  7. ^ Contact Archived 2009-05-03 at the Wayback Machine aigo Music Official Site
  8. ^ a b About Us Archived 2009-05-05 at the Wayback Machine aigo Music Official Site
  9. ^ a b Will Digital Music in China Overthrow the Traditional Music Publishing Business? May 10, 2006 in Knowledge@Wharton
  10. ^ a b Watch Out Apple, Huaqi Launching Music Download Site[permanent dead link] jlmpacificepoch.com, Sep 30, 2005
  11. ^ MP3 Maker To Teach "Crazy" English [permanent dead link]
  12. ^ Work team[permanent dead link] aigo Digital Animation Institution Official Site
  13. ^ About Us Archived 2009-06-11 at the Wayback Machine aigo Singapore Official Site
  14. ^ aigo unveils second flagship store in Singapore Archived 2009-02-26 at the Wayback Machine aigo Singapore Official Site
  15. ^ Shop Locations Archived 2009-09-22 at the Wayback Machine aigo Singapore Official Site
  16. ^ Launch of Mobile Digital TV Product Supporting China CMMB Standard Solomon Systech Official Site
  17. ^ McLaren-Mercedes dominated the British Grand Prix Archived 2009-02-02 at the Wayback Machine aigo Official Site
  18. ^ News Archived 2011-07-23 at the Wayback Machine A1GP driver Cheng Congfu's Official's site
  19. ^ aigo, the leading brand for MP3 / MP4 players and digital cameras in China becomes official partner to The Race of Champions Press Releases, Official Race of Champions Site
  20. ^ ew-admin (2011-06-02). "BIG MACHINE RECORDS LANDS IN WINNER'S CIRCLE AT HISTORIC 100th ANNIVERSARY INDIANAPOLIS 500". Country Music News International. Retrieved 2022-10-29.
  21. ^ aigo and Manchester United Open a New Era of International Cooperation Archived 2009-07-10 at the Wayback Machine aigo Official Site
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