The American Latino Media Arts Award or ALMA Award, formerly known as NCLR Bravo Award, is an award highlighting the best American Latino contributions to music, television, and film. The awards promote fair and accurate portrayals of Latinos. In Spanish the word ALMA means "soul".
The awards were created by the National Council of La Raza. The first ceremonies were held in 1987 under the name "BRAVO Awards" and broadcast on Univision. In 1995, they were televised on Fox. The name was changed to the "American Latino Media Arts Awards" in 1997 and ABC became the network venue. However, ABC faced a boycott which forced the award ceremonies to be postponed until 1998.
From the years 2003 to 2005, the ceremonies were not held for undisclosed reasons. In 2008 the NCLR and New York firm Society Awards redesigned the trophy statuette. ABC stopped airing the ceremonies in 2009.
The ceremonies were cancelled in 2010, to "focus on a bigger and better show in 2011."
The awards started up again in 2011, on a new network, NBC.
They were cancelled for 2015.
|1995||December 9, 1995||Los Angeles||Jimmy Smits|
|1996||December 14, 1996||Cheech Marin|
|1998||April 19, 1998||Pasadena||Jimmy Smits|
|1999||April 11, 1999||Benjamin Bratt|
|2000||April 15, 2000||Paul Rodriguez|
|2001||April 22, 2001||None|
|2002||May 18, 2002||Los Angeles||Paul Rodriguez|
|2006||May 7, 2006||Eva Longoria|
|2007||June 1, 2007||Pasadena|
|2008||August 17, 2008||Los Angeles|
|2009||September 17, 2009||George Lopez|
|2011||September 10, 2011||Santa Monica|
|2012||September 16, 2012||Pasadena|
|2013||September 27, 2013||Eva Longoria|
|2014||October 10, 2014||Eva Longoria|
- Montane, Diana (May 15, 1987). "Miami hosts new 'Bravo' awards for international Latin awards". The Miami News. Cox Enterprises. Retrieved August 20, 2013.
- "ALMA Awards postponed". mysanantonio.com. November 11, 2010. Retrieved September 30, 2012.
- Romero, Angie (2015-10-07). "ALMA Awards 2015 Canceled, Organizers to 'Reassess' Its Future". billboard.com. Retrieved 10 January 2016.