9X Media is the largest Indian music broadcaster operating 4 music television channels and a Bollywood news portal – www.spotboye.com. The four music channels are 9XM (Latest Bollywood), 9X Jalwa (Evergreen Hindi), 9X Jhakaas (Marathi) and 9X Tashan (Punjabi).
|Type||Music television network|
Entertainment news online venture
by Indrani Mukerjea
|Pradeep Guha – Managing Director|
In August 2010, INX Media renamed itself 9X Media as part of a restructuring process. It was planned to be acquired by Zee Entertainment Enterprises in October 2017 for the cost of ₹160 crore, however the plan fell through in March 2018.
In June 2020, the company shut down its English music network 9XO.
- 9XM : is the flagship channel of 9X Media. Since its launch in 2007, 9XM has been a prominent Bollywood music channel. 9XM airs the latest Bollywood songs interspersed with rib-tickling animation. Its popular animation characters include Bade Chote, Bheegi Billi and Betel Nuts. Bade Chote of Bakwaas Bandh Kar fame entertain viewers with their jokes and funny messages.
- 9X Jalwa : IT airs Forever Young Bollywood music songs. The Channel also features Bollywood movie trivia through a series of short format shows and vignettes.
- 9X Tashan: is the Punjabi Music Channel and a category leader since its launch in 2011. 9X Tashan, is targeted at free-spirited Punjabi viewers who take pride in everything related to Punjab.
- 9X Jhakaas: is First Marathi Music Channel. Targeted at the confident and go-getter Marathi Music lovers, 9X Jhakaas airs Marathi film & non-film songs.
- SpotboyE : A Bollywood News portal. The website celebrates Bollywood and is the destination for news, features and stories of Bollywood movies, stars and people associated with Bollywood.
- "Peter And Indrani Mukerjea Stepping Down At INX; Pradeep Guha To Come Onboard As Consultant". contentSutra. 10 March 2009.
- "INX Media renamed 9X Media". afaqs!. 5 August 2010. Archived from the original on 19 September 2016. Retrieved 10 February 2012.
- Bureau, Our (6 October 2017). "Zee to acquire 9X Media, its arms for ₹160 cr". The Hindu Business Line. Retrieved 18 November 2017.
- "ZEE terminates 9X Media acquisition".
- "9XM gets into licensing and merchandising business". afaqs news bureau. afaqs. 5 August 2010. Retrieved 19 December 2015.
- "Super Hit Punjabi Music Channel to launch on 31st August 2011" (PDF). 9X Media. 30 August 2011. Archived from the original (PDF) on 5 January 2012. Retrieved 10 February 2012.
- "9X Media Group launches Punjabi music channel 9X Tashan". CI Team. camapignindia.com. 31 August 2011. Retrieved 19 December 2015.
- "9X Jhakaas presents Maha Ganapati Utsav". indiantelevision.com. Archived from the original on 29 January 2015. Retrieved 24 November 2013.
- "9X Media's intl music channel 9XO launches on 24 April". IT Team. indiantelevision.com. 23 April 2012. Retrieved 19 December 2015.