Samuel Whitbread (1720–1796)

Samuel Whitbread (30 August 1720 – 11 June 1796) was an English brewer and Member of Parliament. In 1742, he established a brewery that in 1799 became Whitbread & Co Ltd.[1]

Samuel Whitbread
Samuel Whitbread (1720–1796) by Sir Joshua Reynolds
Member of the Great Britain Parliament
for Bedford
In office
1768–1774
Serving with Richard Vernon
Preceded by
Succeeded by
Member of the Great Britain Parliament
for Bedford
In office
1775–1790
Serving with
Preceded by
Succeeded by
Member of the Great Britain Parliament
for Steyning
In office
1792–1796
Serving with
Preceded by
Succeeded by
  • John Henniker-Major
  • James Lloyd
Personal details
Born(1720-08-20)20 August 1720
Cardington, Bedfordshire, England
Died11 June 1796(1796-06-11) (aged 75)
ChildrenSamuel Whitbread
OccupationBrewer

Early years edit

Samuel Whitbread was born on 20 August 1720 at Cardington in Bedfordshire, the seventh of eight children of Henry Whitbread.[2] At 12, he received two years' education with a local clergyman, before being sent at age 14 to London to live with family (most likely, his uncle).[2] At age 16, his family paid £300 for him to be taken as an apprentice at a brewery under John Wightman (Master of the Brewers' Company from 1734 to 1735).[3]

Brewing edit

After learning the brewery trade, Samuel Whitbread went into partnership with Godfrey and Thomas Shewell in 1742, investing £2,600 in two of the Shewell's small breweries, the Goat Brewhouse (where porter was produced) in Old Street and a brewery nearby in Brick Lane (used to produce pale and amber beers).[4]

Demand for the strong, black porter had begun to the grow and Whitbread identified the need for scale to ensure commercial success, moving the business to larger premises on the site of the derelict Kings Head Brewery in Chiswell Street in 1750.[5]

Starting over, Whitbread invested in all the latest technology to industrialize production,[6] storing the beer in large vats. The brewery was also one of the first to employ a steam engine (purchasing a sun and planet gear engine, the Whitbread Engine, from James Watt's company in 1785). While not the first to discover Porter production, Whitbread became the first to exploit it commercially on a large scale and this coincided with an increase in beer consumption in the UK, following regulations to limit the sale of gin owing to the excesses of the Gin Craze.[5]

By 1760, it had become the second largest brewery in London (producing almost 64,000 barrels annually). By 1770 Whitbread had bought out his partners for £30,000.[7] By the end of the century, Whitbread's business was London's biggest producer of beer, producing 202,000 barrels in 1796. In May 1787 the brewery was visited by King George III and Queen Charlotte. By 1793, Whitbread had become a Freeman of the Brewers' Company.[7]

Member of Parliament edit

 
Southill Park, Bedfordshire

Whitbread was appointed High Sheriff of Hertfordshire for 1767–68 and elected Member of Parliament for Bedford in 1768, and held the seat until 1790,[8] and then represented Steyning from 1792 to 1796. He was an early supporter for the abolition of slavery, took part in some of the anti-slavery debates of 1788 in the House of Commons.[9]

Family edit

Whitbread married firstly Harriet Hayton, by whom he had two daughters, one of whom, Emma Maria Elizabeth Whitbread, married Henry St John, 13th Baron St John of Bletso, and one son, the politician, Samuel Whitbread.[4] The other daughter, Harriet, married James Gordon MP.[10] Harriet died in 1769 and is buried in Cardington Parish Church. Her memorial is by Richard Hayward.[11]

He married secondly Lady Mary Cornwallis (1736–70), eldest daughter of Charles Cornwallis, 1st Earl Cornwallis, with whom he had one daughter, Mary Whitbread (1770–1858). Mary married Sir George Grey, 1st Baronet, 3rd son of Charles Grey, Lord Howick.[12]

Whitbread became wealthy from the success of his brewery and bought several large estates: these included Lord Torrington's Southill Park, Elstow Manor, and other substantial property in Bedfordshire[13][14] and High House, Purfleet, Essex.[15] His real estate purchases were worth in the region of £400,000—equal to over £8 million in 1992.[14]


Samuel Whitbread died on 11 June 1796 at Bedworth Park.[16] The Gentleman's Magazine speculated that he was "worth over a million pounds" (equivalent to £104,600,000 in 2021).

References edit

  1. ^ "About Us > Our History > Whitbread Key Dates". www.whitbread.co.uk. Retrieved 21 July 2009.
  2. ^ a b Ritchie, Berry (1992). An Uncommon Brewer, the Story of Whitbread. London: James & James. p. 11. ISBN 978-0907383369.
  3. ^ Ritchie, Berry (1992). An Uncommon Brewer, the Story of Whitbread. London: James & James. p. 12. ISBN 978-0907383369.
  4. ^ a b Ritchie, Berry (1992). An Uncommon Brewer, the Story of Whitbread. London: James & James. p. 14. ISBN 978-0907383369.
  5. ^ a b Ritchie, Berry (1992). An Uncommon Brewer, the Story of Whitbread. London: James & James. p. 21. ISBN 978-0907383369.
  6. ^ Evans, Dean. The Ultimate Drinking Games Book; Carlton Books Ltd. (Bristol, England) (1998) pg.302
  7. ^ a b Ritchie, Berry (1992). An Uncommon Brewer, the Story of Whitbread. London: James & James. p. 23. ISBN 978-0907383369.
  8. ^ "Bedfordshire County Council: The Whitbread Family". www.bedfordshire.gov.uk. Archived from the original on 6 October 2008. Retrieved 21 July 2009.
  9. ^ "Bedfordshire County Council: Bedfordshire and the Slave Trade". www.bedfordshire.gov.uk. Archived from the original on 14 November 2008. Retrieved 21 July 2009.
  10. ^ "Gordon, James (?1758–1822), of Moor Place, Much Hadham, Herts., History of Parliament Online". Retrieved 22 August 2016.
  11. ^ Dictionary of British Sculptors 1660-1851 by Peter Gunnis.
  12. ^ Burke, Bernard (1909). A genealogical and heraldic history of the peerage and baronetage, the Privy Council, knightage and companionage (77th ed.). London: Harrison & Sons. p. 929. Retrieved 18 October 2021.  This article incorporates text from this source, which is in the public domain.
  13. ^ "Bedfordshire County Council: The Whitbread Family". www.bedfordshire.gov.uk. Archived from the original on 6 October 2008. Retrieved 21 July 2009.
  14. ^ a b Ritchie, Berry (1992). An Uncommon Brewer, the Story of Whitbread. London: James & James. p. 24. ISBN 978-0907383369.
  15. ^ "Our History". High House Purfleet. High House Purfleet. Retrieved 15 July 2022.
  16. ^ Ritchie, Berry (1992). An Uncommon Brewer, the Story of Whitbread. London: James & James. p. 33. ISBN 978-0907383369.
Parliament of Great Britain
Preceded by Member for Bedford
1768–1774
With: Richard Vernon
Succeeded by
Preceded by Member for Bedford
1775–1790
With: Sir William Wake, Bt 1775–1784
William MacDowall Colhoun 1784–1790
Succeeded by
Preceded by Member of Parliament for Steyning
1792–1796
With: John Curtis 1792–1794
John Henniker-Major 1794–1796
Succeeded by