One to One (Apple)
One to One is a fee-based service for private training at Apple Inc. retail stores. A US$99 one year membership allows the user to receive unlimited fifty minute training/instruction sessions. The only restriction is that users can only book one each of the three types of lesson that are included with the one to one program at a time. The three session types are a 50 minute one to one lesson where the individual is taught by an apple employee, a workshop where an apple employee leads a group of people on a particular topic, and a 2 hour personal projects workshop where the customer is able to work on their own project in a group and ask for assistance as needed. The sessions offer instruction on any of Apple's software or hardware including Pro applications. Although there are predefined curricula (such as "Mac 101", "iPhone 101" or "Building your own Website"), instruction on nearly any subject is available.[1]
Originally this service was part of ProCare, but on May 2, 2007 was severed and became its own separate US$99 service. Existing ProCare members were given One to One memberships for the remainder of their ProCare subscription.[2]
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