File:SA cigarette ad 1933.jpg

Illustrate how Nazi propaganda and Sturm cigarette brand advertising were combined, with buying the cigarettes and supporting the party being equated, and changed over time (the Nazi propaganda associated with the cigarette brand changed with the political situation; the recession and regulatory changes also had effects). This is a late ad, from just after the Nazis, having won a minority in elections, took power indefinitely. The ad text serves as political as well as a commercial messages. It reads "Wer sie einmal wählt, ist ihr immer verbunden", which might be translated as "Choose them once, be bound to them forever". It could also be translated as "Vote for them once, be obliged to them forever". The word "verbunden" carries connotations of social connection and fraternity; a "Verband" is a formal alliance or organization, such as the SA. Pack and cigarette carry the SA logo. The "Gegen Trust und Konzern" ("Against the [corporate] trust and the combine") slogan, which had become politically inconvenient, is absent. It also illustrates changes in general cigarette marketing techniques. The ad shows the then-new cigarette packs, holding six cigarettes apiece, but prices are still in pfennigs per cigarette, not per pack. Regulations had restricted cigarette ads from showing some things, such as people smoking, and the ad therefore focusses on the cigarettes. Only the cheapest Sturm brand, Trommler, is advertised; sales of the more expensive brands crashed in the 1930s recession.