E3 Media

E3 Media, Ltd.
Type digital agency/online marketing
Industry digital media/online marketing web design
Founded 2000
Headquarters Bristol, London England, UK
Key people Mike Bennett (businessman)
Stuart Avery
Website [1]
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 This article relies on references to primary sources. Please add references to secondary or tertiary sources. (May 2009)

E3 Media is a privately owned digital communications agency founded in Bristol in 2000. It specializes in interactive marketing, design and build, and user experience and currently has a total of 50 employees in Bristol and Farringdon, London.

New Generation Productions

Originally named New Generation Productions, the company was founded by Mike Bennett and Stuart Avery six months before the duo graduated from university[1] in Bristol.

Between 1997 and 1999 New Generation Productions employed a team of six people, designing local web sites for the clients that included Venue (magazine), the University of Bristol, and several design and advertising agencies.[citation needed]

In late 1999 New Generation Productions Media accepted over £300,000 from two of Bristol's leading publishing entrepreneurs;[2] Scott Davidson and Dougal Templeton [3] in Bristol.Both became non-executive directors and significant shareholders in New Generation Productions.[citation needed] Shortly after obtaining funding the company grew from 6 people to over 30 and launched several online initiatives, including the first internet investment vehicle outside of London called E3 Media.[citation needed]

In November 1999 New Generation Productions was valued at £25 million UK Pounds by investment house 3i.[citation needed] Bennett and Avery were also offered £7 Million UK Pounds in a joint cash and share deal to sell 51% of their company to Jellyworks, a London based investment firm backed by Barclays Bank.[4] Bennett and Avery turned the offer down.[citation needed]

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E3 Media

In early 2001 the internet bubble burst and New Generation Productions was rebranded as E3 Media and the investment arm was closed to focus on web design and the agency.[citation needed] E3 Media has continued to expand their client base with major brands including Orange (brand), FCUK, Halfords, National Express, Vodafone, o2, MGM, and Cadburys.[citation needed] They also opened an office in Dublin to tap into the Irish high tech boom.[5]

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Expansion

E3 acquired Farringdon based creative agency Butterfly Effect in late 2005 to gain a foothold in the capital.[6] In March 2009, Avery and Bennett had completed a management buy out of E3 that resulted in their 100% ownership of the company.[7][8]

E3 remains a successful digital agency in the UK,[9] and is ranked in the UK's top 50 agencies.[10]

In 2009 E3 was named Digital Agency of the Year in the MIN Awards, [11][12]

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References

  1. ^ Smale, Will (2005-06-23). "Business | From bedsit to bluechips". BBC News. Retrieved 2009-05-23. 
  2. ^ Brown, Caroline (2005-11-03). "E3; A Growing Concern". M&A Deals. 
  3. ^ Green, Dan (2009-03-04). "E3 Founders Complete MBO". Drum Magazine. 
  4. ^ By on November 03 2005. "Multimedia Design Company E3 | A growing concern". Mandadeals.co.uk. Retrieved 2009-05-23. 
  5. ^ "E3 Media opens first Irish branch in Dublin: ThePost.ie". Archives.tcm.ie. 2001-07-15. Retrieved 2009-05-23. 
  6. ^ "E3 acquires creative agency to bolster full service plans - Brand Republic News". Brand Republic. Retrieved 2009-05-23. 
  7. ^ "Buying back E3 - Indepth | THE DRUM - Advertising, Design, Media, Marketing, Digital, PR - News, Information & Jobs". The Drum. 2009-03-13. Retrieved 2009-05-23. 
  8. ^ "E3 founders complete MBO — Digital marketing news | Digital marketing events at Netimperative". Netimperative.com. Retrieved 2009-05-23. 
  9. ^ http://www.mad.co.uk/Main/Home/Articlex/c8224abf9fce4e88b00d9f59a3413d74/Profile---Mike-Bennett,-Stuart-Avery.html
  10. ^ "oakwood DC and E3 both ranked within top 50!". Bristol Media. 2007-06-13. Retrieved 2009-05-23. 
  11. ^ http://www.miawards.me/nominations/archive/2009/
  12. ^ http://www.bristolmedia.co.uk/2009/12/1/e3-named-%E2%80%98digital-agency-of-the-year%E2%80%99
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External links

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Last modified on 5 August 2012, at 15:01