CBS Daytime

CBS modern logo wordmark.svg
Network CBS
Owned by CBS Corporation
Slogan "Only CBS Daytime"
Country United States
Website Official website
Availability
Cable
Available on select cable systems Check local listings for channels
Internet television
Available from select broadband internet providers Check with your provider for details

CBS Daytime (CBSD) is a television programming block on CBS. It's the branding for the CBS Television Network's late morning and early afternoon programming. The block has historically encompassed soap operas, game shows, and talk shows.

Schedule

10:00 am – 11:00 am Let's Make a Deal or Local programming*
11:00 am – 12:00 pm The Price Is Right
12:30 pm – 1:30 pm The Young and the Restless
1:30 pm – 2:00 pm The Bold and the Beautiful
2:00 pm – 3:00 pm The Talk
3:00 pm – 4:00 pm Let's Make a Deal or Local programming*

NOTE: All times are Eastern Standard.

* Local CBS stations have the option to air Let's Make a Deal at 10 am or 3 pm, as the network provides two separate feeds.

Current programs

Game shows

The Price Is Right

Let's Make a Deal

Talk show

The Talk

Soap operas

The Bold and the Beautiful

The Young and the Restless

Executives

Name Title Years Notes
Bud
Grant
Vice President of Daytime Programming 1965-1975 He was the head of CBS Daytime programming at the time The Young and the Restless went into development and he gave the show the green light.
Mike Ogiens Vice President of Daytime Programming 1975-1979 Mike was in charge of CBS Daytime programming by 1978.
Brian Frons Senior Vice President of Daytime Programming 1978-1983 Brian was in charge of CBS Daytime. Under His Leadership, he canceled Love Of Life (1951-1980), awarded The Young and the Restless to move to a different time slot and eventually expand to a full hour and along with Procter & Gamble decided to cancel Search for Tomorrow (CBS: 1951-1982) in March of 1982, Search went to NBC and was replaced with anew soap opera Capitol (1982-1987). Frons eventually left to work for NBC.
Michael Brockman Vice President of Daytime Programming 1983-1989 Departed in July 1989 when he left to join ABC Daytime.
Lucy Johnson Senior Vice President of Daytime Programming 1989-2003 Departed her post at the end of January 2003. Johnson had been with the network for 14 years. At the time of Johnson's departure, CBS president Les Moonves went on record to state "What Lucy has achieved with our daytime lineup may never happen again. To maintain a position of leadership for more than 13 years in any field is an unbelievable accomplishment. To do it in television, where viewing habits can change dramatically, is even more impressive."
Barbara Bloom Senior Vice President of Daytime Programming 2003-2011 Served as Executive Vice President from January 2003 to February 2011. Bloom reported to Nina Tassler who in turn reported to her boss Nancy Tellem who reported to head CBS president Leslie Moonves. Previously worked as a writer and producer on ABC Daytime. In an unusual move for a network executive, Bloom, a WGA member who used to write for ABC's Port Charles, also wrote breakdowns, and accepted on-screen credit for two episodes of Y&R in 2007. Bloom gave input into the CBS soaps long-term storylines and gave extensive notes on every single outline and script - a practice that had long been in place during her tenure at ABC. She also oversaw the search for a new host of The Price is Right, successfully replacing the retiring Bob Barker with Drew Carey as well as the introduction of CBS' first daytime talk show The Talk.
Richard Mensing Vice President of Daytime Programming 2003-2008 Mensing was raised in Richmond, VA, and had been with CBS-D from 2003-2008 working along side of Barbara Bloom, and was ABC Daytime's Creative Director from 1999-2002. Replaced with Michelle Newman in May 2008.
Michelle Newman Vice President of Daytime Programming 2008-2012 Replaced Richard Menning while working along side Barbara Bloom. Served as interim Senior Vice President after Bloom left, and until McDaniel was named as the permanent replacement for Bloom.
Angelica McDaniel Vice President of Daytime Programming 2012-present

Past proposed series

Former shows on CBS Daytime

Soap operas

Game shows

Despite little genre output when compared to NBC and ABC, CBS is the last remaining Big Three broadcast network to carry daytime game shows. When NBC and ABC were still producing several game shows in daytime, CBS gave up on the format during the 1967-68 season. From 1968 until March 1972, the network carried no game shows. However, as part of CBS's "rural purge" effort to lure wealthier suburban viewers, CBS executive Fred Silverman commissioned the new game show Amateur's Guide to Love. Hosted by Gene Rayburn, the show ran from March 27 to June 23.

Despite the failure of Amateur's Guide, Silverman commissioned three other games for debut on September 4 – The New Price Is Right, Gambit, and The Joker's Wild – to replace the reruns seen in the daytime slots up to this point. All were major hits, and more games were added as time went on; Joker ended in 1975 and Gambit in 1976, but both have spawned revivals. The Price Is Right has aired continuously in daytime on CBS since its debut.

Currently, CBS is carrying two network games – Price and a 2009 revival of Let's Make a Deal. Prior to the revival of Let's Make a Deal, the last game on CBS other than The Price Is Right was the Ray Combs version of Family Feud, which was cancelled in 1993, though it remained in syndication until 1995.

CBS Daytime slogans

References

  1. ^ Not to be confused with the actor.
  2. ^ http://www.imagen.org/2007awards/nominees_list

External links