Brigham's Ice Cream
|Founded||Newton Highlands, Massachusetts|
|Headquarters||Lynnfield, Massachusetts, United States|
|Products||Sandwiches, hamburgers, salads, soups, breakfast foods, ice cream|
|Parent||HP Hood LLC|
Brigham's Ice Cream is an ice cream manufacturer and franchised restaurants. Brigham's is sold in quart cartons throughout New England, and served at franchised restaurants located in Massachusetts. It was founded in Newton Highlands, Massachusetts. Since the purchase by HP Hood, its offices are located at 6 Kimball Lane, Lynnfield, MA 01940. The company maintains a strong regional identity using regional terms such as "wicked" (extremely) and "frappe" (milkshake with ice cream), and makes reference to events with special significance to New Englanders, such as the Big Dig and the 2004 World Series. At one time there were 100 Brigham's restaurant locations, but this narrowed down to 26 locations, as well as "iScreamworks", located in West Roxbury and Canton, Massachusetts, which exclusively sell Brigham's ice cream. Ice cream is currently contract manufactured by Friendly's Ice Cream.
Brigham's was founded in 1914 by Edward L. Brigham in Newton Highlands, Massachusetts. In 1924, Edward Brigham opened an ice cream shop, where he sold ice cream and candy, which he made in the back of the store. Originally, ice cream was sold for five cents and sundaes for 20 cents. Brigham's ice cream became so popular, the local police were called upon to control weekend crowds. In 1929, Brigham's merged with Symmes' Durand Company establishing the basis of today's Brigham's with the opening of three additional stores and an ice cream manufacturing plant. Throughout the 1930s and 1940s business flourished and 20 new stores opened.
In the 1960s, Brigham's merged with Star Markets. Forty new stores ensued offering sandwiches and ice cream in a new colonial-style setting. Later, in 1968, Brigham's merged with the Jewel Companies and then purchased Buttrick's, a small chain of colonial-style restaurants in Arlington, Massachusetts. This location became the Brighams new home office until its sale to HP Hood, at which time this location was closed. At its height, Brigham's had 100 restaurants in the New England area. In 1982, Jewel Companies sold Brigham's to privately held owners. Responding to consumer demands, Brigham's debuted quarts of its ice cream in supermarkets in 1983 and today boasts distribution in every major supermarket in New England.
Brigham's bought Élan Frozen Yogurt in 1993, to expanding and improve the menu towards the ever-growing frozen-dessert industry. The purchase enabled Brigham's to enter the New York region as well as additional demographic markets. In 2003, Brigham's launched its first novelty—the Brigham's Ice Cream Bar.
On June 27, 2008, in a secured creditor transaction led by the Company's senior debt holder, Cambridge Savings Bank, Brigham's was split into two companies, and sold to HP Hood LLC and Luke T. Cooper of Deal Metrics, LLC. Hood acquired the Brigham's brand name and all products, proprietary flavors and recipes. In a separate deal, Brigham's agreed to sell its 28 retail outlets and restaurants to Baltimore-based Deal Metrics LLC, through its holding company, New England Food Service, LLC. Pre-packaging of Brigham's Ice Cream for sale in supermarkets was contracted to Friendly Ice Cream of Wilbraham, Massachusetts At that time there were about 21 locations.
Suffering from declining sales during the recession of 2008, the restaurants could not be turned around, and eventually all company-owned restaurants were closed. Franchised locations continued to operate.
Hood, identified as BIC Acquisitions, LLC, continues to market Brigham's ice cream in stores and owns the trademarks and official website.
Today, Brigham's ice cream products and Élan Frozen Yogurt are sold at grocery stores and supermarkets throughout New England. Brigham's offers its premium ice cream and sherbet in 21 flavors, as well as five seasonal specialty flavors. Élan Frozen Yogurt offers six low fat all natural flavors. They are well known for some of their original flavors including the Big Dig Ice Cream flavor, Raspberry Lime Rickey Sherbet and Irish Coffee. In 2004 Brigham's celebrated its 90th anniversary with the introduction of the new Reverse the Curse Ice Cream Flavor. The next year, after the Boston Red Sox won the World Series, Reverse the Curse, was renamed Curse Reversed by a New England-wide election. Later, it was renamed Dice-Kream, after Daisuke Matsuzaka joined the Red Sox. The new flavor's launch became the most successful in Brigham's history. Nevertheless, Brigham's signature flavor remains Vanilla. Consistently the number one selling ice cream in the Boston area, vanilla remains a Brigham's trademark. Although November and December are traditionally the worst months for ice cream retail sales, these are the months when Brigham's has its highest sales. This is largely attested to the desire for vanilla ice cream during the holidays.
Around the Boston Area the most common term used for chocolate sprinkles is jimmies. Jimmies were first developed by the Just Born Candy Company, which was founded by Samuel Born, who immigrated to the U.S. from Russia around 1910. In 1930, Born invented tiny hot dog shaped chocolate sprinkles to put on desserts, calling this creation Jimmies, after the man who ran the machine producing them. When they came to Boston (circa 1947), Brigham's was the first to promote jimmies and did not charge for them. Brigham's continues the tradition of serving jimmies free of charge on ice cream cones and dishes.
Not all flavors are available at all venues.
- Big Dig—Vanilla loosely mixed with liquid caramel, with brownie and chocolate pieces added.
- Black Raspberry—Black Raspberry frozen yogurt.
- Chocolate Chip—Vanilla with chocolate chips added.
- Chocolate Chip Cookie Dough—Vanilla with chocolate chips and cookie dough chunks added.
- Chronicle Coffee Crunch
- Coffee Fudge—Coffee flavor loosely mixed with fudge sauce. (Appears to have been discontinued in 2008 under Hood's Management. Available as one of their new "Light Churned" low fat flavors starting in Mid-2008.)
- Confetti & Cream
- Dice-Kream (originally called Reverse the Curse, prior to the 2004 Red Sox World Champions title, then renamed Curse Reversed!, until 2007)—Vanilla with chocolate-coated peanuts and chocolate-coated caramel pieces, loosely mixed with fudge sauce.
- Frozen Pudding
- iParty No Bake Cake
- Irish Coffee
- Just Jimmies
- Mint Chocolate Chip—Mint with chocolate chips added.
- Mocha Almond—A combination of chocolate and coffee flavoring with almonds added.
- Mocha Chip—A combination of chocolate and coffee flavoring with chocolate chips added.
- Orange Pineapple
- Peppermint Stick—Mint with peppermints added.
- Quack Tracks—Vanilla swirled with chocolate fudge and mini peanut butter cups.
- Rainbow Sherbet—A combination of Lemon, Lime, and Raspberry flavoring in sherbet.
- Raspberry Lime Rickey Sherbet—A combination of raspberry and lime flavoring in sherbet.
- Rum Raisin
- Turtle Fudge—Vanilla swirled with fudge and peanut butter filled chocolate turtles, with no sugar added.
- Vanilla Frozen Yogurt
- Vanilla with Oreo Cookies
- Whoopie Pie—Chocolate loosely mixed with frosting.
- Wicked Chocolate—Chocolate loosely mixed with fudge, with brownie pieces added.
- Xtreme Razberry—A raspberry ice cream with raspberry filled chocolate cups and fudge mixed in.
- Brigham's History
- Contact Us
- iScream Works - West Roxbury Center - West Roxbury, MA
- Bank buys back Brigham’s - - The Arlington Advocate
- Brigham's can't beat the heat; assets go to 2 buyers - The Boston Globe